Watches have since a long time been something that both men and women want to have. But, to begin with, the world of luxury watches has historically been dominated by men. This choice of buying watches ranges from and covers from top executives to average consumers who are middle or even lower classes of the society.
With the coming up of the mobile phones, things changed and people thought about what is the importance of these watches when you already have a device which can be used for timekeeping. However, this trend is swiftly changing, by 2025, it is expected that affordable watches for women will transition from being a mere afterthought for most brands to a genuine core element of their collections. We earlier had this marketing approach which instructed the brands to “shrink it and pink it” so that it becomes something which will attract the female customers but in today’s date it is no longer effective. It is all about one’s taste, what one likes and what one feels good on oneself.
These days outside the old norms, women don’t always prefer something which is comparatively smaller in size or more delicate in nature so that they can call it to be something which has been specially designed for them. A woman’s watch is simply anything she chooses to wear. The fashion and the fashion sense amongst the women folks have dramatically over the years. Today they have become a lot more open to changes and experimentations. This has aided in allowing women the freedom to display their personal wealth and express their style as they wish.
Interested in a Brief History of Fashion?
Let’s begin right from the beginning—before women’s watches existed at all, particularly in the 16th and 17th centuries women did not have access to something that would tell them time and keep them updated about the minute-to-minute details. The concept of watches being categorised as masculine or feminine often was not significant in those times. Timepieces during this era were primarily defined by their rarity and significant value. Mostly in those times, the watches were rarely worn and when they were worn, it was typically to show the class and the status of the person. Most importantly, it was meant to be worn around the neck of the person as the wrist watches were not in option in those days.
This thought process took a huge shift when the watches were created which were to be worn around the wrist. Out of the various claims that the watches were women only by men, this watch, which is the first known wrist watch was ordered by a woman. In 1810, it was the Queen of Naples who had worn the first wrist-worn watch. This beautiful piece of wrist watch which featured an engine-turned silver dial, was extremely delicate and incorporated several complications: a repeater, a moon-phase display, and even a thermometer.
Current Preferences
To understand the current trend and to understand what women love to wear these days, it’s essential that one should pay attention to two basic questions and understand about them in detail. What do women of the current age want and who influences these preferences? However, like many complex topics, these straightforward questions lead to numerous subtopics. What trends are going on and being followed on the social media? What are the celebrities wearing these days? How quick is the transition? And most importantly, why are women choosing a certain designfor example casio ladies watches, or the audemars piguet’s watches, etc?
What Do Women Desire Today?
These days, the most important thing that a woman wants is the versatility and variety in their watch selections. While some still love to go for the soft and the delicate watches, others at the same time choose to go for the oversized and bulky ones. The debate between XS and XL watches is currently quite heated.
Summing Up
To sum up, there are various reasons why a certain item is in trend and if you are a watch enthusiast, you might be noticing that the upcoming year might have the colourful and trendy digital watches for women in trend. There are various brands which are already coming up with the colour changing strap options in seconds and this is the beginning of the 2025 watch trends.
